LOBBY LENSES: A NEW APPROACH ON INFLUENCE EXCELLENCE.
What can the timing of a concert, the precision of a Swiss watch, the creativity of a cocktail, a magician's trick, and the storytelling of a film teach us about the practice of Institutional and Governmental Relations?
Dr. Rodrigo Navarro, an executive and academic with 30 years of experience, brings a fresh perspective on lobbying. This innovative book utilizes multidisciplinary lenses (magic, music, mixology, horology, and performing arts) to unveil lobbying as a science of influence and an art of human connection.
You will learn to master essential clusters for success at this arena:
Emotion and Engagement: Create impact and resonance to go beyond the facts.
Precision and Timing: Know the exact moment to act.
Personalization and Reputation: Adapt strategies and build your reputational legacy.
Hybrid Skills: Combine technical expertise with personal skills.
Lobby Lenses is a guide for professionals seeking excellence, ethics, and a new strategic perspective to shape the political and regulatory environment.
The future of influence begins here.
| ISBN | 978-65-266-5846-8 |
| Number of pages | 168 |
| Edition | 1 (2025) |
| Format | A5 (148x210) |
| Binding | Paperback w/ flaps |
| Colour | Black & white |
| Paper type | Ahuesado 80g |
| Language | English |
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