Sales Engineering

Name: Sales Engineering
Author: Décio Martins de Medeiros

Fundamentals

By Décio Martins de Medeiros

Book code: 722866

Synopsis

The purpose of the sales engineering group is: "To maximize profitable business for our customers, our company, and our employees!"

The vision of the future has six aspects: our customers, our processes, our solutions, our company, our employees, our team.

The objectives are three. For the customers: "to sleep peacefully, satisfied." For our company: "team integration." For our group: "focused teams."

And what is the distinguishing factor of our company compared to competitors?

Each individual!!!

What are the fundamentals of sales engineering activity? How can we improve the organization of resources, planning, execution, and control of this activity every year?

The author has traveled the "rocky path" of this very rewarding but also very stressful activity for 32 years and shares his learning in this book.

Features

Number of Pages	101
Edition	1 (2024)
Format	A5 (148x210)
Binding	Paperback with Flaps
Color	Black and White
Paper Type	Uncoated offset 75g
Language	English

Do you have complaints about this book? Send an email to [email protected]

Décio Martins de Medeiros

Engenheiro de eletrônica formado pelo ITA em 1975. Trabalhou na HP/Agilent de 1977 a 2009 na area de instrumentos e sistemas de teste e medição, como engenheiro de vendas, gerente de vendas, diretor de negócios,

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